Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal
the ultimate guide to SALES PSYCHOLOGY
Legions of salespeople are coming face to face with a cold hard truth: What once gave salespeople a competitive edge - controlling the sales process, command of product knowledge, and a great presentation - are no longer guarantees of success. Likewise, a relentless onslaught of "me-too" competitors has made differentiating on the attributes of products, services, and price more difficult than ever. Buyers’ expectations have also changed. They expect and demand more from their interactions from sellers than a canned pitch of the company’s marketing brochures. They want a better buying experience. In this provocative keynote, Jeb builds the case for why the buyer’s emotional experience, while going through the buying journey with the salesperson, has proven to be a more consistent predictor of outcome than any other variable. Then, through engaging stories and illustrations, he demonstrates why sales professionals who’ve developed high sales-specific emotional intelligence (Sales EQ) consistently outperform their peers. In this message Jeb walks the audience through important lessons including:
This entertaining and educational keynote takes your audience on a fascinating journey into the new psychology of sales and the real science behind influence, persuasion, and shaping buying decisions. They’ll learn the secrets to building deep relationships, keeping stakeholders engaged, and separating themselves from competitors by delivering a legendary buying experience.
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